Con Edison commits to clean energy for all.

Clean energy isn’t a luxury. It’s a necessity. And powering New York with it is Con Edison’s priority. We used the voices of the next generation to tell this story and fused animation with live action to bring Con Edison’s vision of the future to life.

Out-of-home & print

Our ads were seen all over New York City, as well as in print publications like The New York Times and Newsday.

 

Spotify Audio & Banners

The client had a hard time deciding which audio spot they liked more. So they ran both.

 

SOCIAL

We showed up on social in two ways: one utilizing Instagram Stories’ tap feature to highlight certain initiatives, and the other outlining what Clean Energy for All means in a visually compelling way.

 

Role | Senior Copywriter
Agency
| Havas New York
Creative Directors
| Juliana Bonsanti & Mary Ashton Burgh
Art Directors | Rosalee Lewis & Josiel Correa
Copywriter | Anna Leone